Project What Matters 

What Matters? While crossing Bhutan, trekking and mountain biking in 2011, we started looking at this basic concept with the Bhutanese. Since then I’ve explored further with blog interviews, as well as within much of the writing I did for my new book, Dirty Inspirations: Lessons From the Trenches of Extreme Endurance Sports. The past several months I’ve picked up the thread again while doing a bit of traipsing around, and will fully explore while on an upcoming cycling trip across Spain on the Camino de Santiago trail. Its simple. I engage with another, either a stranger or someone familiar, and at some point in conversation I inquire, “Can I take your photo and then ask you a question?” I […]

Category: Bhutan